SDG 12: Responsible Consumption and Production

What is the goal here?

To ensure sustainable consumption and pro-duction patterns.


Economic and social progress over the last century has been accompanied by environmental degradation that is endangering the very systems on which our future development and very survival depend.

If we don’t act to change our consumption and production patterns, we will cause irreversible damage to our environment.

How can I help as a business?

It’s in businesses’ interest to find new solutions that enable sustainable consumption and production patterns. A better understanding of environmental and social impacts of products and services is needed, both of product life cycles and how these are affected by use within lifestyles.

Businesses can also use their innovative power to design solutions that can both enable and inspire individuals to lead more sustainable lifestyles, reducing impacts and improving well-being.

How can I help as a consumer?

There are two main ways to help:

1.Reducing your waste

Reducing our waste can be done in many ways, from ensuring you don’t throw away food to reducing your consumption of plastic—one of the main pollutants of the ocean.

2. Being thoughtful about what you buy and choosing a sustainable option whenever possible.

Carrying a reusable bag, refusing to use plastic straws, and recycling plastic bottles are good ways to do your part every day.

Making informed purchases about what we’re buying also helps. For example, the textile industry today is the second largest polluter of clean water after agriculture, and many fashion companies exploit textile workers in the developing world. If you can buy from sustainable and local sources you can make a difference as well as exercising pressure on businesses to adopt sustainable practices.